Ipsos Marketing

Ipsos Marketing

We help marketers understand their markets, innovate and build their brand portfolio and maximise sales to get the best return on their investments.

Overview

Ipsos MORI Marketing delivers research to help you understand your makets, build your brand portfolio, and maximise sales opportunities. read more link

Retail

Our retail specialists help you understand shoppers' mindset and behaviour, enabling you to optimise the retail experience. read more link

CPG

Our consumer packaged goods' team uses brand equity and optimisation research, helping you extend your brand portfolio, and drive effectiveness. read more link

Health

Our health team has unique access to the full array of healthcare stakeholders providing the necessary expertise to understand how to operate when faced with complex policy issues. read more link

Industry and Services

Our specialists help you size and segment your sector, using unique Vantis tools to give you the edge. read more link

Research approach

Our teams are marketing experts. They are uncompromising in their commitment to deep thinking and thorough analysis:

Ipsos MORI Hothouse read more link 
Marketing Sciences     read more link 

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ContactContact Us

 

Susan Malcolm
Susan Malcolm

MD, Marketing Practices
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Dave HannayDave Hannay
Head of Market Understanding & Measurement
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Hilary WortonHilary Worton
Head of Health
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Paul StamperPaul Stamper
Head of Qualitative
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Meet the TeamRead More

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London 2012 - ignoring the guerrilla in the room

 

A guerilla marketing campaign could be a success at the London 2012 Olympic Games, but make sure you've read all the rules, writes Jonathan Weeks in Brand Republic.

 

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CSR in a social media driven world

Jonathan Weeks in Marketing draws a distinction between how consumers are protected on social media networks and by market research agencies. 

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